In this era of low quality, increased waste, and pervasive fast fashion culture, SOTR has embarked on a mission—a mission to keep the ancient art of hand-block printing alive and thriving. It's a story of embracing tradition in a modern world, where sustainability is not just a choice but a statement of style.
Where the ocean meets the forest, immerse yourself in the tropical way of life. Feel the cool sea breeze in your hair, taste the salt of the ocean on your lips, and gather dry wood from the forest for a bonfire by the beach. It’s a journey into the heart of an island, surrounded by nature’s finest resources. The colors here are as authentic as they come—vibrant, raw, and organic, capturing the essence of living brightly. Presenting the 'Coastal Forest' collection by SOTR.
After numerous brainstorming sessions, we conceptualized the second launch of the brand, titled "Coastal Forest." This collection was inspired by a blend of aquatic life and forest fauna, merging bright colors that celebrate both elements of nature.I developed several block designs for this collection and, in the process, honed my skills in pattern making.
The
Coastal Forrest
Collection
Photography & Storytelling
I was responsible for photographing and editing pictures and videos that captured the essence of the brand's journey. My focus was on documenting every step, from the intricate process of blockmaking to stitching the final seam of each garment. These visual elements now serve as key assets, helping to tell the brand's story and bring its craftsmanship to life.
In this era of low quality, increased waste, and pervasive fast fashion culture, SOTR has embarked on a mission—a mission to keep the ancient art of hand-block printing alive and thriving. It's a story of embracing tradition in a modern world, where sustainability is not just a choice but a statement of style.
Where the ocean meets the forest, immerse yourself in the tropical way of life. Feel the cool sea breeze in your hair, taste the salt of the ocean on your lips, and gather dry wood from the forest for a bonfire by the beach. It’s a journey into the heart of an island, surrounded by nature’s finest resources. The colors here are as authentic as they come—vibrant, raw, and organic, capturing the essence of living brightly. Presenting the 'Coastal Forest' collection by SOTR.
After numerous brainstorming sessions, we conceptualized the second launch of the brand, titled "Coastal Forest." This collection was inspired by a blend of aquatic life and forest fauna, merging bright colors that celebrate both elements of nature.I developed several block designs for this collection and, in the process, honed my skills in pattern making.
The
Coastal Forrest
Collection
In this era of low quality, increased waste, and pervasive fast fashion culture, SOTR has embarked on a mission—a mission to keep the ancient art of hand-block printing alive and thriving. It's a story of embracing tradition in a modern world, where sustainability is not just a choice but a statement of style.
Where the ocean meets the forest, immerse yourself in the tropical way of life. Feel the cool sea breeze in your hair, taste the salt of the ocean on your lips, and gather dry wood from the forest for a bonfire by the beach. It’s a journey into the heart of an island, surrounded by nature’s finest resources. The colors here are as authentic as they come—vibrant, raw, and organic, capturing the essence of living brightly. Presenting the 'Coastal Forest' collection by SOTR.
After numerous brainstorming sessions, we conceptualized the second launch of the brand, titled "Coastal Forest." This collection was inspired by a blend of aquatic life and forest fauna, merging bright colors that celebrate both elements of nature.I developed several block designs for this collection and, in the process, honed my skills in pattern making.
The
Coastal Forrest
Collection
Photography & Storytelling
I was responsible for photographing and editing pictures and videos that captured the essence of the brand's journey. My focus was on documenting every step, from the intricate process of blockmaking to stitching the final seam of each garment. These visual elements now serve as key assets, helping to tell the brand's story and bring its craftsmanship to life.